You shouldn’t judge a book by its cover. But the cover of the book is what makes -
- the reader pick your book from the book rack.
- the recruiter choose your resume to read from the pile.
- a girl look at you in a crowded club.
- the impression you make when you walk into a room of strangers.
When you think design, do not limit it to the usage of colors and images or to what is printed on paper or on a website. Design encompasses the layout within a retail shop, the font style, size and structure on a research report or even the clothes you wear everyday.
If you notice all successful businesses, books, artists, people – they all have good design. I have yet to find something great but with poor, crappy design.
