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	<title>Lucid Confusions &#187; Business</title>
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	<description>An Indian’s Journey Through Marketing &#38; Life In General</description>
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		<title>What happened to Barnes &amp; Noble?</title>
		<link>http://lucidconfusions.com/2010/08/20/what-happened-to-barnes-noble/</link>
		<comments>http://lucidconfusions.com/2010/08/20/what-happened-to-barnes-noble/#comments</comments>
		<pubDate>Thu, 19 Aug 2010 21:06:17 +0000</pubDate>
		<dc:creator>ashish</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[bookstore]]></category>

		<guid isPermaLink="false">http://lucidconfusions.com/?p=573</guid>
		<description><![CDATA[One of my favorite places to visit when I am in the US are book stores. Walking down the street, subway or inside a mall, if I see a book store, I have to go inside. And most of time, I end up purchasing something, even though I may not have finished reading my previous [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>Lessons I learnt in time management</title>
		<link>http://lucidconfusions.com/2010/06/21/lessons-i-learnt-in-time-management/</link>
		<comments>http://lucidconfusions.com/2010/06/21/lessons-i-learnt-in-time-management/#comments</comments>
		<pubDate>Sun, 20 Jun 2010 19:00:49 +0000</pubDate>
		<dc:creator>ashish</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Tips]]></category>
		<category><![CDATA[featured]]></category>
		<category><![CDATA[time management]]></category>

		<guid isPermaLink="false">http://lucidconfusions.com/?p=498</guid>
		<description><![CDATA[Someone said, “You can&#8217;t change the past, but you can ruin the present by worrying about the future” Inundated. I have my work at full steam &#8211; and sometimes they get the better of me. Organizing and coordinating the different parts of a media &#38; communications job can be fun. And challenging. I am learning [...]]]></description>
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		<slash:comments>4</slash:comments>
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		<title>Value in today&#8217;s marketing</title>
		<link>http://lucidconfusions.com/2009/12/02/value-in-todays-marketing/</link>
		<comments>http://lucidconfusions.com/2009/12/02/value-in-todays-marketing/#comments</comments>
		<pubDate>Tue, 01 Dec 2009 20:07:37 +0000</pubDate>
		<dc:creator>ashish</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[value]]></category>

		<guid isPermaLink="false">http://lucidconfusions.com/?p=485</guid>
		<description><![CDATA[Creating value is a difficult thing. If you market products or services, you need to provide value in terms of quality, functionality and pricing. If you are marketing yourself, you create value by doing things differently and making it work by doing it differently. But what do you do when you have competition? Creating value [...]]]></description>
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		<slash:comments>5</slash:comments>
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		<title>A Campaign Against Bad Customer Service</title>
		<link>http://lucidconfusions.com/2009/10/16/a-campaign-against-bad-customer-service/</link>
		<comments>http://lucidconfusions.com/2009/10/16/a-campaign-against-bad-customer-service/#comments</comments>
		<pubDate>Fri, 16 Oct 2009 12:18:16 +0000</pubDate>
		<dc:creator>ashish</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[bad customer service]]></category>

		<guid isPermaLink="false">http://lucidconfusions.com/?p=296</guid>
		<description><![CDATA[A barber wants to get things done quickly without focusing on the quality of his work. You see he is getting his joint renovated and he cannot afford to close it down for a couple of weeks. That could affect his business. So what does he do? Keep one side of his shop open and [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>The Secret of Getting Out of Business</title>
		<link>http://lucidconfusions.com/2009/10/08/the-secret-of-getting-out-of-business/</link>
		<comments>http://lucidconfusions.com/2009/10/08/the-secret-of-getting-out-of-business/#comments</comments>
		<pubDate>Thu, 08 Oct 2009 03:41:36 +0000</pubDate>
		<dc:creator>ashish</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Customer Service]]></category>
		<category><![CDATA[bad customer service]]></category>
		<category><![CDATA[supermarket]]></category>

		<guid isPermaLink="false">http://lucidconfusions.com/?p=274</guid>
		<description><![CDATA[There are two supermarkets serving the community where my parents live. Let&#8217;s call them Supermarket A and Supermarket B. Both supermarkets are national brands. In fact, Supermarket B has a legacy that is older than Supermarket A. Supermarket A is where I frequent, because my parents introduced me to them first. Last weekend, I decided [...]]]></description>
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		<slash:comments>3</slash:comments>
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		<title>Better</title>
		<link>http://lucidconfusions.com/2008/02/09/better/</link>
		<comments>http://lucidconfusions.com/2008/02/09/better/#comments</comments>
		<pubDate>Sat, 09 Feb 2008 18:47:40 +0000</pubDate>
		<dc:creator>ashish</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Customer Service]]></category>

		<guid isPermaLink="false">http://lucidconfusions.com/2008/02/09/better/</guid>
		<description><![CDATA[It is better not to do business, if you don&#8217;t plan to give good (excellent and pleasing) customer service.]]></description>
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		<slash:comments>2</slash:comments>
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		<title>In the beginning, he took care of his employee</title>
		<link>http://lucidconfusions.com/2007/09/03/in-the-beginning-he-took-care-of-his-employee/</link>
		<comments>http://lucidconfusions.com/2007/09/03/in-the-beginning-he-took-care-of-his-employee/#comments</comments>
		<pubDate>Mon, 03 Sep 2007 19:14:47 +0000</pubDate>
		<dc:creator>ashish</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Customer Service]]></category>

		<guid isPermaLink="false">http://lucidconfusions.com/?p=41</guid>
		<description><![CDATA[If you really want to make money from your business, please make sure you take care of the people who take care of your customers. Most business owners have very little or no direct interaction with their customers. So this becomes even more important then. It is easy to forget that your employees are also [...]]]></description>
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		<slash:comments>4</slash:comments>
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		<title>Buy freedom on Ebay.com</title>
		<link>http://lucidconfusions.com/2007/07/03/buy-freedom-on-ebaycom/</link>
		<comments>http://lucidconfusions.com/2007/07/03/buy-freedom-on-ebaycom/#comments</comments>
		<pubDate>Tue, 03 Jul 2007 17:34:04 +0000</pubDate>
		<dc:creator>ashish</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://lucidconfusions.com/?p=31</guid>
		<description><![CDATA[Whatever happened to meaningful messages?]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Giving importance where it is due</title>
		<link>http://lucidconfusions.com/2007/07/03/giving-importance-where-it-is-due/</link>
		<comments>http://lucidconfusions.com/2007/07/03/giving-importance-where-it-is-due/#comments</comments>
		<pubDate>Tue, 03 Jul 2007 07:50:56 +0000</pubDate>
		<dc:creator>ashish</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Customer Service]]></category>
		<category><![CDATA[Ideas]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://lucidconfusions.com/?p=27</guid>
		<description><![CDATA[For most businesses, the first mindset is &#8216;how do I make money out of this?&#8217;. It is never &#8211; &#8216;What can I provide to the customer?&#8217; &#8216;What is the value add that the customer gets?&#8217; I am not saying that we should not look at the viability of our business models but in the process [...]]]></description>
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		<slash:comments>4</slash:comments>
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